About John Perkins
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Entries by John Perkins
So you’ve set yourself a New Year’s resolution…
/by John PerkinsBy John Perkins
What would Steve Jobs have said about your eDetail campaign?
/by John PerkinsI recently saw a Steve Jobs YouTube clip from the 1997 Apple worldwide developer conference. There he was, in his trademark black polo neck, perched casually on a bar stool, taking questions from the floor. There’s a good chance you might have seen it too as it’s been watched by over 6 million people. One […]
What can Chairman Mao teach us about optimising customer journeys?
/by Michel DuberyWhat can this joke tell us about developing communication ideas?
/by Michel DuberyInterrupting people is way harder than it sounds.
/by Michel DuberyJust ask a Boston cop.
Just ask a Boston cop.